HTML Emails using Dreamweaver and Photoshop

Summary
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Length: 2 days
Price: 445 GBP excl. VAT
Training Provider: Symbiosis plus
Location: Leamington Spa, Leeds, London
Training Method: Open / Scheduled
Symbiosis

HTML Emails using Dreamweaver and Photoshop

Creation of HTML Emails (Adobe DWeaver/Photoshop CS5)

This two-day Creation of HTML Emails course will use two industry-standard tools, Dreamweaver CS5 for the HTML and layout and Photoshop CS5 for the creation of optimised graphics and images. The combination of the two programmes will enable you to design and build professional HTML emails and e-shots.

Until recently text-based email was the most popular way to communicate, however with the advent of HTML email you can now create and send a message that is much more visually appealing and when designed and built correctly will affect the reader’s ability to process, enjoy and respond to the content. HTML emails are now often used as a valuable tool in email marketing campaigns.

Symbiosis Interested in this Creation of HTML Emails course? Contact Symbiosis here.





      If you want to find out more about HTML Emails using Dreamweaver and Photoshop, you can make an information request below and the school will contact you with further information.

      Suitability and application

      Who should attend this Creation of HTML Emails Course?

      Graphic/Web designers, or people transitioning into an online marketing or website related job. This course is aimed at delegates with little or no experience of HTML, Dreamweaver or Photoshop. At the end of the course delegates will have created and built a professional working HTML email.

      Course Content

      This creation of HTML emails course is designed to cover the following topics:

      Overview

      • WebMail, Email Clients and Browsers
      • Examples of HTML emails and e-shots
      • Enabling your HTML email to be displayed correctly
      • Distribution of HTML emails

      Dreamweaver CS5 Overview

      • Introducing Dreamweaver
      • Simple preferences for HTML emails
      • Learning the interface
      • Dreamweaver Photoshop workflow

       

      Photoshop CS5 Overview

      • Introducing Photoshop
      • Learning the interface
      • Guides and layout techniques
      • Typography
      • Shapes
      • Images
      • Slices
      • Slice definitions
      • Image Optimisation and file types
      • Generating HTML
      • HTML Settings
      • Photoshop Dreamweaver workflow

      HTML Code

      • Understanding HTML code
      • Viewing examples of HTML code
      • Specific HTML email requirements
      • HTML exercises

       

      Getting Started

      • The design process – effective layout
      • HTML email best practices
      • Email marketing tips

      Page Creation

      • Create a new HTML page
      • Modifying page structure
      • Page Properties
      • Inline CSS styling
      • HTML 3.0 Styling (font tags)
      • Test and preview the page

      Working with Type

      • Placing, typing and editing
      • Formatting Type
      • Styling Type with Inline styles and HTML 3

      Working with Graphics and Images

      • Overview of web-based image creation
      • Sourcing, editing and optimising images
      • Creating and manipulating graphics

      Page Layout Using Tables

      • Overview of tables
      • Designing a page layout with tables
      • Creating table structure
      • Modifying and nesting tables
      • Creating Image Spacers
      • Formatting text, images and data in tables

      Links

      • Understanding links
      • Creating links
      • Creating email links
      • Styling links
      • Creating hotspot link on images

      Testing

      • Testing your HTML email
      • Uploading images and sending the email (theory)

      Distribution and Delivery

      • Options - Email service providers
      • Plain-text alternative version
      • Tracking, click-through's, bounces and reports
      • Anti-spam techniques

      Symbiosis Interested in this Creation of HTML Emails course? Contact Symbiosis here.

      What will I learn?

      Delegates of this Creation of HTML Email will learn:

      • How to quickly and easily design and build an effective HTML email
      • Learn the specific display requirements for webmail and email clients
      • Understand the various distribution options

        Outcome / Qualification etc.

        All courses authorised by Adobe and delivered by Adobe certified trainers.

        Expenses

        The cost of this Creation of HTML Emails course is 445 GBP excl. VAT.

        As part of your training package you will receive:

        • Training from an Adobe Certified instructor at an authorised Adobe Training Centre
        • A course manual 
        • Refreshments throughout the day 
        • 6 month post-training email and telephone support from your trainer
        • A certificate upon completion of the course 

         Symbiosis To enrol in this Creation of HTML Emails course, contact Symbiosis here.

        Symbiosis

        adobe training courses,apple training courses

        Symbiosis Authorised Adobe and Apple Training Coursesadobe indesign training course,authorised apple training courses

        Symbiosis have been delivering authorised Adobe and Apple training courses in the Midlands, Leeds, Manchester, Bristol and London areas since 1996.

        The training is based on a wealth of ‘real-world’ experience and aims to provide appropriate, professional training in the use of the leading creative software packages - whether for print, interactive media, the web, video or mobile applications. Whether you are an individual or a company, Symbiosis's authorised status guarantees the quality of their training facilities and ensures that you have access to qualified trainers, new computers, legal software, approved training materials and the provision of snacks and drinks.

        Symbiosis provides quality training at competitive prices from central locations. The principle training suites of Symbiosis are based in London and Leamington Spa in the Midlands. 

        Symbiosis Training Courses

        Whatever kind of training you are looking to achieve Symbiosis can help you find your way. Their accredited status can provide in-house team training to help you improve your working practice. Prior to accepting a booking, Symbiosis takes the time to check that a course is appropriate to your skill level and requirements.

        Symbiosis guarantees the following:

        • Authorised Courses are limited to a maximum of 8 delegates
        • All training is delivered by authorised instructors 
        • All training is delivered using the most recent version of the software available (unless stated)
        • Training is available on the Mac or PC platform
        • Prices include a training manual

        Symbiosis Click here to request information and learn more about Symbiosis

        Symbiosis


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        Contact information for Symbiosis

        Symbiosis

        47 The Parade,
        CV32 4BL Leamington Spa

        Phone no: +44 (0) 1926 436930
        www.symbiosis.com

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